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Writing an Editorial
1. Know your topic and your approach (Interpret? Criticize? Explain?)
2. Collect information and facts; include objective reporting; do research
3. State your thesis statement
4. Explain the issue objectively as a reporter would and tell why this situation is important
5. Give an opposing viewpoint first with its quotations and facts
6. Refute (reject) the other side and develop your case using facts, details, figures, quotations. Pick apart the other side’s logic.
7. Concede a point of the opposition — they must have some good points you can acknowledge that would make you look rational.
8. Repeat key phrases to reinforce an idea into the reader’s minds.
9. Give a realistic solution(s) to the problem that goes beyond common knowledge. Encourage critical thinking and pro-active reaction.
10. Wrap it up in a concluding punch that restates your opening remark (thesis statement).
11. Keep it to 500 words; make every work count; never use “I”
(rules courtesy of http://www.geneseo.edu/~bennett/EdWrite.htm)